Benchmark & discovery
Current visibility, competitors, analytics and business priorities brought into one starting picture.
SEO services in Derby, focused on enquiries and sales.
Technical SEO, content and local search from independent specialists based in Derby, working with businesses across the East Midlands and the UK.
Technical & content SEO Clear priorities Derby-based, UK-wide
Organic search plan Live plan
One clear priority list
Technical fixes, content opportunities and commercial pages ranked by likely impact—not by how impressive the task list looks.
01
Technical foundationsCrawl and indexation
02
Search demandTopics and intent
03
Priority pagesRevenue and leads
04
AuthorityInternal and external
SEO strategy Technical SEO Content & on-page Local SEO Ecommerce SEO Reporting
SEO should create demand you can do something with.
More rankings only matter when they put the right pages in front of people who may buy, enquire or remember the business.
Our SEO services connect technical health, search intent, content and authority. The work begins with evidence, turns into a prioritised plan and stays close to the commercial outcome rather than drifting into activity for activity’s sake.
- Priorities tied to products, services and business value
- Recommendations explained clearly enough to act on
- Strategy, implementation and measurement kept connected
SEO services shaped around what is holding growth back.
The exact mix changes by site. We bring in technical, content, local or ecommerce specialists when the opportunity calls for them.
Technical SEO audit
Crawling, indexation, site architecture, performance and technical barriers reviewed in context.
Keyword & intent strategy
Search demand mapped to the right pages so topics support the customer journey without cannibalisation.
Content & on-page SEO
Existing pages strengthened and new content planned around real customer questions and buying intent.
Authority & internal linking
Important pages supported through clearer internal paths, digital PR or focused link acquisition where needed.
Measurement & improvement
Rankings, traffic, leads and revenue reviewed together so the plan changes when the evidence does.
A search strategy people can understand and use.
Good SEO work should leave the business with clearer priorities—not a longer list of unexplained issues. We show what matters, why it matters and what should happen next.
- Focus
- Commercial search intent
- Rhythm
- Prioritise · implement · learn
- Measure
- Visibility through to outcomes
What the plan connects
Technical health
Make important content accessible, understandable and quick to use.
Search intent
Match pages to the problem or decision behind each worthwhile query.
Content quality
Give customers a real reason to stay, trust and act.
Commercial value
Judge progress by the enquiries, sales and opportunities visibility supports.
A practical route from audit to organic growth.
Each stage ends with a clear decision, owner and next action. You are never left with a report and no route forward.
- 01
Benchmark
Understand the market, current performance and the constraints around the site.
- 02
Prioritise
Rank technical, content and authority opportunities by impact and effort.
- 03
Implement
Make the changes with the right specialist responsible for each part.
- 04
Improve
Measure outcomes, learn from movement and keep the roadmap current.
Different businesses need different kinds of SEO.
A local service company should not receive the same plan as an ecommerce store, a national B2B provider or a site preparing for migration.
Local SEO
Local landing pages, Google Business Profile and proof that supports nearby enquiries.
Ecommerce SEO
Category, product and informational content organised around demand and purchase intent.
B2B SEO
Complex services translated into discoverable pages for a longer consideration journey.
Migrations & recovery
Search equity protected through redesigns, platform changes and performance recovery work.
SEO for trades and home services.
Trades are a core part of the network. These pages explain how we approach SEO for each type of business, from urgent call-outs to high-value projects.
All trades & home servicesSEO questions, answered.
What does an SEO agency do?
An SEO agency improves how a website is discovered and understood in organic search, through technical SEO, keyword research, content, on-page work, local search, authority building and measurement. The Web Network does this through independent SEO specialists, so you work directly with the people doing it.
How much do SEO services cost?
Cost depends on the size and condition of the site, the competitiveness of the market and how much implementation support is needed. We scope the work worth doing first and set out the cost before it begins.
How long does SEO take to work?
Some technical and on-page changes can influence performance relatively quickly, while meaningful growth in competitive searches usually takes longer. We set realistic expectations from the starting position rather than promise a fixed ranking date.
Do you provide technical SEO services?
Yes. Technical SEO can include crawling and indexation, site architecture, page performance, structured data, internal linking, redirects and migration support.
Can you create the SEO content too?
Yes. We can research, plan, write and optimise content, or work with your existing writers and subject specialists.
Do you offer local and ecommerce SEO?
Yes. We shape the approach around the search journey, whether that means nearby service enquiries, ecommerce category visibility or a longer B2B decision.
How will SEO performance be reported?
Reporting connects visibility and traffic with leads, sales and other business outcomes. We explain what changed, why it matters and what should happen next.
Let’s find the SEO work worth doing.
Tell us what has changed, where growth has stalled or what organic search needs to contribute. We'll tell you where we would start.